Performing Ideas was founded by Brian McCarthy in 2006. He is the creative director and the principal designer of all methodologies, tools and workshops produced by the company.
Brian's draws inspiration from his academic experience in philosophy and teaching at the world's leading corporate universities and business schools, including the world's No.1 executive MBA at IESE; his years working in innovation at Alpha, Europe's first moonshot factory; and his background as a professional writer and theatre director.
As the company has grown, he has assembled a highly skilled and diverse team of teachers and facilitators that all share a passion for creating truly transformative experiences for organisations, teams and leaders.
We believe that what differentiates us is our emphasis on experience design, practical real-world advice, academic rigour and a holistic approach to learning that takes into account the intellectual, emotional and physical needs of our participants.
We are anti-gurus, anti-feel-good inspirational BS, anti-business-shtick, anti-cliche and anti-one-size fits all.
